Michael Horvath: the Strava co-founder who’s pacing himself
by Sarah Butler from Technology | The Guardian on (#5YR7E)
The chief executive of the booming fitness tracker wants to help reinvent urban travel, but he isn't racing to float the company
Michael Horvath took up hiking and yoga during the pandemic when his usual cycle to work was off limits. Like almost 100 million others in nearly 300 countries he was able to track his chosen activities on Strava - the app for sporty types he co-founded 13 years ago.
Conceived as a virtual locker room" through which cyclists could compete against their mates, the app boomed during the pandemic as millions of people looked at ways to get active and join online clubs that would inspire them to keep going.
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