Time-Traveling Digital Ads Might Start Infiltrating Your Favorite TV Shows
Imagine if in Back to the Future, Marty McFly goes back in time to order a Pepsi Free," but instead receives a Coke Zero. Imagine if in Skyfall, Daniel Craig's James Bond doesn't put his tight lips to a Heineken, but instead wraps his muzzle around a Bud Light Lime, which all in all would be a bigger affront to the...