Kobe, LeBron make Colin's Top 10 most important NBA players ever | THE HERD

Colin Cowherd can't tell you who the best players of all-time in the NBA are, but he can tell you who's been the most impactful. Watch as he lays out why players like LeBron James, Kobe Bryant, Steph Curry make up three of the top ten players that have been most important for the growth and the cultural impact of the league today.