Nikon To Stop Making SLR Cameras and Focus on Mirrorless Models

Japanese camera maker Nikon will withdraw from the single-lens reflex camera business and shift toward digital offerings amid intensifying competition from smartphone cameras, Nikkei reported Tuesday. From the report: Nikon's SLR cameras have been widely used by professional photographers for more than 60 years and have come to be seen as synonymous with the Japanese company. It now plans to focus resources on mirrorless cameras, which have become mainstream products on the back of more advanced digital technologies. Nikon's cameras have been losing out to smartphones, which increasingly feature powerful cameras. Nikon aims to beat them by offering products with more unique features. Since June 2020, when Nikon launched its flagship D6 SLR, no new SLR models have been released. The company has already stopped development of compact digital cameras. From now on, Nikon intends to focus on digital mirrorless cameras, but production and distribution of existing SLR models will continue.

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