Mining giant Glencore’s Australian PR blitz forgets the coal driving the climate crisis | Temperature Check
by Graham Readfearn from Environment | The Guardian on (#61M6H)
The company's new campaign trumpets that it is laying the foundations for a low carbon future' - without mentioning the nearly $1bn it spent on coal production in 2020 and 2021
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Glencore is one of Australia's largest exporters of thermal coal - a product that, when burned, is a major driver of the climate crisis.
But the Anglo-Swiss mining giant is on an advertising and marketing blitz in Australia - tagline: Advancing everyday life" - where mention of the thermal coal that earned them US$10.9bn in revenue in the last two years has so far been conspicuously absent.
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