Waitrose removes best-before dates from fresh food to reduce waste

Shoppers encouraged to trust own judgment as chain removes dates from packaged fruit and vegetables

Waitrose is removing best-before dates from nearly 500 fresh food products in an effort to reduce food waste.

From September, the staff-owned supermarket chain will scrap the dates on packaged fruit and vegetables, including lettuce, cucumber and peppers, to encourage consumers to use their own judgment about when food has gone off.