Data Brokers Resist Pressure To Stop Collecting Info on Pregnant People

Democratic lawmakers are piling pressure on data brokers to stop collecting information on pregnant people in order to protect those seeking abortions. They're not having much luck. From a report: For years, brokers have sold datasets on millions of expectant parents from their trimester status to their preferred birth methods. Now that the Supreme Court has overturned Roe v. Wade, that same data is becoming a political issue, with abortion-rights groups warning that states with abortion bans are likely to weaponize it. In the three months since POLITICO reported the draft opinion against Roe, numerous congressional Democrats have sent letters to data brokers urging them to stop the practice, promised to interrogate the companies about their collections and introduced bills to restrict reproductive health data from being collected and sold. But in the absence of federal data privacy legislation or any likely chance of it getting the support needed to pass, many brokers aren't taking heed. POLITICO found more than 30 listings from data brokers offering information on expecting parents or selling access to those people through mass email blasts. Twenty-five of them were updated after the Supreme Court's ruling on Roe v. Wade on June 24. Exact Data, a data broker that offers names, emails and mailing addresses of more than 23,000 expecting parents, updated its inventory as recently as August 1. PK List Marketing also updated its "She's Having a Baby - PRENATAL Mailing List" on August 1, according to its listing on NextMark, a directory of marketing email lists.

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