Article 62N9R The Big Ten’s new deal makes sports streaming rights more confusing than ever

The Big Ten’s new deal makes sports streaming rights more confusing than ever

by
David Pierce
from The Verge - All Posts on (#62N9R)
1236850413.0.jpg Want Big Ten football? Good luck finding it. | Photo by Steven King/Icon Sportswire via Getty Images

The Big Ten Conference announced a new slate of sports TV and streaming deals on Thursday, which will reportedly bring the conference more than $8 billion over the next seven years. It's the richest rights deal in the history of college sports, with most of the money coming from Fox, CBS, and NBC - and most of the games coming to linear TV. There's a streaming element, too, mostly through Peacock and Paramount Plus. But the big takeaway from the latest big-money deal? Watching sports is only getting more confusing and more expensive.

Here's the basic rundown of the deal as it pertains to the upcoming football season: Fox got the best package of Big Ten games, which will kick off at noon on Saturdays during the season. CBS gets a handful...

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