Article 645GX Amazon’s latest 4K TVs improve picture quality and borrow ideas from The Frame

Amazon’s latest 4K TVs improve picture quality and borrow ideas from The Frame

by
Chris Welch
from The Verge - All Posts on (#645GX)
OmniOLED.0.jpg The Fire TV Omni QLED TVs include full-array local dimming for better contrast and black levels. | Image: Amazon

Amazon's first self-branded TV sets were aimed squarely at budget shoppers and prioritized value and good software over sheer picture quality. The Fire TV Omni lineup runs the same software as the company's popular streaming device - offering access to endless entertainment apps - and the built-in microphones allow for hands-free Alexa voice commands. Today, Amazon is announcing the latest edition to its TV series, the Fire TV Omni QLED, and this time, it's stepping up the display specs with the inclusion of full-array local dimming.

Starting at $799.99 and coming in 65- and 75-inch ($1,099.99) sizes, the Fire TV Omni QLED includes up to" 96 individual dimming zones behind the panel, which should result in noticeably better contrast...

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