Google now labels ads as ‘Sponsored’ in mobile search results
by Jon Porter from The Verge - All Posts on (#64QVT)
Google's new mobile search results, complete with reformatted favicons, site names, and the new Sponsored" tag. | Image: Google Google is changing how it formats search results on mobile, the company announced today. Paid results will now carry a larger Sponsored" tag rather than the simple Ad" tag they had before, and each website's name is now listed at the top of each search result. The size and shape" of each website's favicons are also getting updated to make them easier to see. The new search results format is rolling out now on mobile, and Google says it plans to test a similar experience" for desktop searches soon."
In its blog post, the company explains that the new Sponsored" tag is being introduced to ensure that ads are clearly labeled" with a tag that's prominent and clear across different types of paid content." Meanwhile, showing site names...