Article 65A46 Ralph Lauren redesigned its iconic logo for a Fortnite collab

Ralph Lauren redesigned its iconic logo for a Fortnite collab

by
Andrew Webster
from The Verge - All Posts on (#65A46)
FORTNITE_POLO_Logo.0.jpg Image: Ralph Lauren

Ralph Lauren is hopping on the battle bus. The brand is the latest fashion house to partner with Fortnite - and as part of the deal, the company's iconic horse logo has been redesigned with a cartoon llama.

There are two sides to the announcement. First, there's the digital part, with two Lauren-designed in-game outfits that'll be available in the Fortnite item shop starting on November 5th. You can check them out below:

Image: Ralph Lauren

There's also a physical component with a capsule collection of IRL clothes that will be available starting on November 2nd. This will include hats, hoodies, and - of course - polo shirts. The company also says it's working on a physical version of the boot the in-game characters...

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