Elon Musk tells Twitter staff to prepare for ‘difficult times ahead’ and ends remote work
by James Vincent from The Verge - All Posts on (#65NTX)
Illustration by Laura Normand / The Verge Elon Musk has sent his first email to Twitter employees, warning them to prepare for a dire" economy and putting an immediate end to remote work.
In the email sent to Twitter staff late Wednesday evening and obtained by The Verge, Musk warned that a weaker economic environment in the US would mean difficulties for the company's ads business. Frankly, the economic picture ahead is dire, especially for a company like ours that is so dependent on advertising in a challenging economic climate," he wrote. Moreover, 70% of our advertising is brand, rather than specific performance, which makes us doubly vulnerable!"
Without significant subscription revenue, there is a good chance Twitter will not survive the upcoming economic downturn."...