Meta dealt blow by EU ruling that could result in data use ‘opt-in’
by Dan Milmo Global technology editor from Technology | The Guardian on (#67FJQ)
Irish regulator fines Facebook owner 390m after EU rejects argument for use of data to drive personalised ads
The business model of Mark Zuckerberg's Meta empire has been dealt a blow following a ruling that its legal justification for targeting users with personalised ads broke EU data laws.
Campaigners said the move could force the Facebook and Instagram owner to ask users to opt in" to having their data used for targeted ads.
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