Marvel Boss Doesn't Think Audiences Will Ever Get Tired of Superhero Movies
Will moviegoers ever get superhero fatigue? Marvel boss Kevin Feige doesn't buy it, saying on a new podcast interview that there are 80 years of "groundbreaking" stories told in the Marvel comics that they can adapt into "different genres." From a report: "I've been at Marvel Studios for over 22 years, and most of us here at Marvel Studios have been around a decade or longer together," Feige said on "The Movie Business Podcast," hosted by Jason E. Squire, an author and professor at the USC School of Cinematic Arts. "From probably my second year at Marvel, people were asking, 'Well, how long is this going to last? Is this fad of comic book movies going to end?'" Feige continued, "I didn't really understand the question. Because to me, it was akin to saying after 'Gone With the Wind,' 'Well, how many more movies can be made off of novels? Do you think the audience will sour on movies being adapted from books?' You would never ask that because there's an inherent understanding among most people that a book can be anything. A novel can have any type of story whatsoever. So it all depends on what story you're translating. Non-comic readers don't understand that it's the same thing in comics." Referencing the rich catalog of Marvel comics, which date back to 1939, Feige said there are countless stories for the studio to adapt in various genres.
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