Most health claims on formula milk ‘not backed by evidence’

BMJ report found nutritional benefits cited by multibillion-pound industry lacked scientific references

Most health claims on formula milk products have little or no supporting evidence, researchers have said, prompting calls for stricter marketing rules to be introduced worldwide.

Millions of parents use formula milk in what has become a multibillion-dollar global industry. But a study published in the BMJ has found most health and nutritional claims about the products appear to be backed by little or no high-quality scientific evidence.