Article 69CB7 Last night AI DJ saved my life? Testing Spotify’s virtual radio host

Last night AI DJ saved my life? Testing Spotify’s virtual radio host

by
Alaina Demopoulos
from Technology | The Guardian on (#69CB7)

A male voice offers commentary' as the service curates a stream of songs I've heard before. Do I really need this?

I'm listening to Radiohead's Creep on the radio. You may not know this," the DJ coos patronizingly, but this song turns 30 this year." So far, so titbit of trivia on FM drivetime. The only difference is this DJ is not a real person.

AI DJ is the next move in Spotify's never-ending goal to personalize" our listening experiences. Like its Discover Weekly new music playlist, or its end-of-year Wrapped recap, the AI DJ curates a stream of songs it thinks I'll like based on my listening history. Along with the tunes, I get segues of commentary" from a male AI voice, which bursts with the forced friendliness of an over-invested high school guidance counselor.

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