NFL, RedBird Capital Launch Sunday Ticket LicensingCompany
by Sportico from on (#6A97Y)
When Google's YouTube snapped up the out-of-market NFL Sunday Ticket package late last year for a cool $14 billion (or $2 billion per year), it left just one last loose end for the league to tie up on the media-rights front. Still up for grabs were the Sunday Ticket commercial rights, which the NFL looked [...]