TikTok Australia expands trial of gambling advertising despite widespread criticism
by Henry Belot from on (#6BTEC)
Two more companies can now run ads targeting young people and women on social media platform
- Follow our Australia news live blog for the latest updates
- Get our morning and afternoon news emails, free app or daily news podcast
Australian social media users will see more sports gambling ads after TikTok quietly expanded a controversial trial of wagering partnerships despite widespread criticism.
The decision to increase ads could undermine any federal government action to restrict broadcast promotions, with researchers warning that gambling companies are one step ahead of regulators and are targeting new demographics.
Sign up for a weekly email featuring our best reads
Continue reading...