Can you solve it? Are you brainy at binary?

The world is split into 10 types of people, those that can solve this puzzle, and those that can't

Last month an example of binary code was cleverly displayed on the door of 10 Downing Street, to promote London Tech Week.

A binary code is a way of encoding information (in this case, letters) in the binary digits 0 and 1, called bits". In the standard encoding used on the PM's door, every letter is represented by eight bits. The first line spells L, the second T and the third W.