'Microsoft is Shutting Down Cortana, and Apple Should Do the Same With Siri'

Filipe Esposito, writing for Apple-focused news site 9to5Mac: As reported by Windows Latest, the Cortana app has received an update via the Microsoft Store after two years without getting a single new feature. But instead of new features, the update pretty much kills Cortana and now shows a message saying that "Cortana in Windows as a standalone app is deprecated." [...] Earlier this week, during a call with investors, Apple CEO Tim Cook reinforced that Apple has been conducting research with a "wide range of AI technologies," including "generative AI" for years. Multiple rumors have pointed to Apple internally developing a technology to compete with ChatGPT. However, while Microsoft and Google have already made their new tools available to the public, Apple is still a long way off. In the meantime, Siri is still Siri. Even Apple employees complain about "organizational dysfunction and a lack of ambition" when it comes to the development of Apple's virtual assistant. Some employees point out that Siri is still based on a very legacy technology and that improving it would require a lot of efforts. Seeing what other companies are achieving with generative AI, I do think it's time for Apple to give up on Siri and focus its efforts on new technologies. What about you? What are your thoughts on Apple, Siri, and AI?

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