Article 6EEM3 Apple Set To Embrace an iPhone Charger Change It Didn't Want

Apple Set To Embrace an iPhone Charger Change It Didn't Want

by
msmash
from Slashdot on (#6EEM3)
An anonymous reader shares a report: If Apple had its way, the iPhone would continue to use the current Lightning connector for the next few years -- until the point when the company is ready to begin phasing out ports on its smartphones altogether. But the European Union forced its hand, requiring mobile device makers to use the USB-C standard by the end of next year. So Apple is now in the awkward position of embracing the very technology it didn't want. When the company introduces the iPhone 15 on Sept. 12, USB-C connectors will appear on its four new phone models, as well as the AirPods Pro, and Apple will describe it as a major win for customers. Customers will be able to use a single charging cable for iPhones, Macs and iPads. It will bring breakthrough data transfer speed increases for the new high-end iPhone models. Phones will charge faster in some instances. And, finally, the phones will be compatible with chargers used by billions of non-Apple devices. Why will Apple be so upbeat about a change it didn't ask for? That's because the company has an iron-clad rule: When it's introducing a new product or dealing with the media, it always wants to operate from a position of strength. Apple's keynote presentation won't mention the European Union or make reference to the many times over the past few years that it criticized the government's decision to require USB-C. Back when it was still resisting the switch, Apple laid out a few arguments, including that the change would harm the environment -- given that billions of obsolete cables may wind up in a landfill. Another rationale, floated by Apple marketing chief Greg Joswiak last year, is the potentially harmful precedent of governments influencing product design.

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