Nvidia Unveils GeForce RTX 40 SUPER Series

Nvidia on Monday announced its new GeForce RTX 40 SUPER series GPUs, promising significant performance gains for gaming, creative workflows and artificial intelligence capabilities over previous models. The new lineup includes the GeForce RTX 4080 SUPER, RTX 4070 Ti SUPER and RTX 4070 SUPER GPUs. Nvidia said the chips deliver up to 52 shader teraflops, 121 ray tracing teraflops and 836 AI teraflops. The top-of-the-line RTX 4080 SUPER model will go on sale starting Jan. 31 priced from $999, while the RTX 4070 Ti SUPER and RTX 4070 SUPER will hit shelves on Jan. 24 and Jan. 17 respectively, priced at $799 and $599. The company said the new GPUs can accelerate ray tracing visuals in games by up to 4 times with Nvidia's Deep Learning Super Sampling (DLSS) technology. DLSS uses AI to boost frame rates in games while maintaining image quality. Compared to its predecessor, the RTX 4080 SUPER is 1.4 times faster at 4K gaming than Nvidia's previous top gaming GPU, the RTX 3080 Ti, without DLSS enabled, Nvidia said. With DLSS Frame Generation switched on, the performance gap widens to 2 times as fast. The new GPU lineup also promises significant gains in AI workloads often used by creative professionals, such as video generation and image upscaling, Nvidia said.

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