Article 6HQ4 Google denies YouTube Kids app unfairly targets children

Google denies YouTube Kids app unfairly targets children

by
Sam Thielman in New York
from Technology | The Guardian on (#6HQ4)

Watchdog groups say YouTube kids app mixes and matches ads and shows in a way that 'would not be permitted on broadcast and cable television'

Watchdog groups have accused Google of using "unfair and deceptive marketing practices" in its YouTube Kids app, arguing the app's video selection includes content parents would "reasonably believe their children would not be exposed to".

The complaint to the Federal Trade Commission (FTC), filed Tuesday by Aaron Mackey, staff attorney for Georgetown Law's Institute for Public Representation, argues the service blurs the line between advertising and programming for kids.

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