Article 6J721 Prime movers: the German circus exploring Amazon through acrobatics

Prime movers: the German circus exploring Amazon through acrobatics

by
Arifa Akbar
from Technology | The Guardian on (#6J721)

Rimini Protokoll's new show is part of a series of performances inspired by James Joyce's Ulysses and draws a connection between its Aeolus episode and hypercapitalism

On the eastern outskirts of Berlin, a big top has been erected by theatre company Rimini Protokoll for a circus with a twist. These acrobatics come wrapped in metaphor and high concept: the show is about shopping giant Amazon and the processes of the virtual marketplace. Upon entering, we are given clickers to use instead of clapping to imitate the click of online transactions. We view secret footage filmed inside fulfilment centres, listen to testimonies from workers and watch piles of packages heaved across the stage.

We hear from Gisela and Dietmar Winkler, who ran a real-life circus near here, and there is a clip of Amazon founder Jeff Bezos, speaking about a German circus he saw that was the inspiration behind Amazon. Comparisons between the circus and the online retailer are subtly drawn out, such as bringing a product directly to the consumer/audience and the herculean physical effort involved in the work.

Continue reading...
External Content
Source RSS or Atom Feed
Feed Location http://www.theguardian.com/technology/rss
Feed Title Technology | The Guardian
Feed Link https://www.theguardian.com/us/technology
Feed Copyright Guardian News and Media Limited or its affiliated companies. All rights reserved. 2024
Reply 0 comments