SmartLess is leaving Amazon for $100 million
by Amrita Khalid from The Verge - All Posts on (#6J7RY)
SmartLess Media/YouTube SiriusXM has inked a multiyear deal with SmartLess Media for exclusive rights around the flagship podcast hosted by Will Arnett, Jason Bateman, and Sean Hayes as well as a number of other SmartLess shows. The three-year deal cost the satellite radio giant a total of $100 million, anonymous sources told Bloomberg, and brings the popular hosts into SiriusXM's celebrity-packed roster, which includes Howard Stern, Kevin Hart, and Conan O'Brien.
This also means that the flagship SmartLess podcast and SmartLess Media will no longer be under the wing of Amazon. In 2021, Amazon paid what Bloomberg reported was anywhere between $60 and $80 million for exclusive rights to SmartLess and any future shows developed by its podcast network. Under the...