Why China’s regulators are softening on its tech sector
This story first appeared in China Report, MIT Technology Review's newsletter about technology in China.Sign upto receive it in your inbox every Tuesday.
If you're a longtime subscriber to this newsletter, you know that I talk about China's tech policies all the time. To me, it's always a challenge to understand and explain the government's decisions to bolster or suppress a certain technology. Why does it favor this sector instead of that one? What triggers officials to suddenly initiate a crackdown? The answers are never easy to come by.
So I was inspired after talking to Angela Huyue Zhang, a law professor in Hong Kong who's coming to teach at the University of Southern California this fall, about her new book on interpreting the logic and patterns behind China's tech regulations.
We talked about how the Chinese government almost always swings back and forth between regulating tech too much and not enough, how local governments have gone to great lengths to protect local tech companies, and why AI companies in China are receiving more government goodwill than other sectors today.
To learn more about Zhang's fascinating interpretation of the tech regulations in China, read my story published today.
In this newsletter, I want to show you a particularly interesting part of the conversation we had, where Zhang expanded on how market overreactions to Chinese tech policies have become an integral part of the tech regulator's toolbox today.
The capital markets, perpetually betting on whether tech companies are going to fare better or worse, are always looking for policy signals on whether China is going to start a new crackdown on certain technologies. As a result, they often overreact to every move by the Chinese government.
Zhang: Investors are already very nervous. They see any sort of regulatory signal very negatively, which is what happened last December when a gaming regulator sent out a draft proposal to regulate and curb gaming activities. It just spooked the market. I mean, actually, that draft law is nothing particularly unusual. It's quite similar to the previous draft circulated among the lawyers, and there are just a couple of provisions that need a little bit of clarity. But investors were just so panicked."
That specific example saw nearly $80 billion wiped from the market value of China's two top gaming companies. The drastic reaction actually forced China's tech regulators to temporarily shelve the draft law to quell market pessimism.
Zhang: If you look at previous crackdowns, the biggest [damage] that these firms receive is not in the form of a monetary fine. It is in the form of the [changing] market sentiment.
What the agency did at that time was deliberately inflict reputational damage on [Alibaba] by making this surprise announcement on its website, even though it was just one sentence saying We are investigating Alibaba for monopolistic practice." But they already caused the market to panic. As soon as they made the announcement, it wiped off $100 billion market cap from this firm overnight. Compared with that, the ultimate fine of $2.8 billion [that Alibaba had to pay] is nothing.
China's tech regulators use the fact that the stock market predictably overreacts to policy signals to discipline unruly tech companies with minimum effort.
Zhang: These agencies are very adept at inflicting reputational damage. That's why the market sentiment is something that they like to [utilize], and that kind of thing tends to be ignored because people tend to fix any attention on the law.
But playing the market this way is risky. As in the previously mentioned example of the video-game policy, regulators can't always control how significant the overreactions become, so they risk inflicting broader economic damage that they don't want to be responsible for.
Zhang: They definitely learned how badly investors can react to their regulatory actions. And if anything, they are very cautious and nervous as well. I think they will be risk-averse in introducing harsh regulations.
I also think the economic downturn has dampened the voices of certain agencies that used to be very aggressive during the crackdown, like the Cyberspace Administration of China. Because it seems like what they did caused tremendous trauma for the Chinese economy.
The fear of causing negative economic fallout by introducing harsh regulatory measures means these government agencies may turn to softer approaches, Zhang says.
Zhang: Now, if they want to take a softer approach, they would have a cup of tea with these firms and say Here's what you can do." So it's a more consensual approach now than those surprise attacks.
Do you agree that Chinese regulators have learned to take a softer approach to disciplining tech companies? Let me know your thoughts at zeyi@technologyreview.com.
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