Article 6MTXV Looking Back at the Delightful, Unhinged Jar Jar Binks Merchandise of 1999

Looking Back at the Delightful, Unhinged Jar Jar Binks Merchandise of 1999

by
James Whitbrook
from Gizmodo on (#6MTXV)
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Star Wars and merchandise have been hand in hand since the very beginning. But there was still something unlike anything the galaxy had ever seen when, 25 years ago this coming weekend, The Phantom Menace launched: a brand new Star Wars saga, completely backed by an overwhelming, frequently insane merchandising push...

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