Google’s AI search results are already getting ads
by Emma Roth from The Verge - All Posts on (#6MZ9F)
Illustration: The Verge Google only just rolled out AI summaries in search results - and now they're getting ads. In an update on Tuesday, Google says it will soon start testing search and shopping ads within AI Overviews for users in the US.
In the example shared by Google, the search engine's AI overview lists a response to the question: how do I get wrinkles out of clothes?" Beneath the AI-generated suggestions, there's a new Sponsored" section with a carousel showing wrinkle spray you can buy from places like Walmart and Instacart.
GIF: GoogleGoogle says it will display ads in AI Overviews when they're relevant to both the query and the information in the AI Overview." Advertisers that already run certain campaigns through Google...