Apple Stands By Decision To Terminate Account Belonging To WWDC Student Winner

TechCrunch's Sarah Perez reports: Apple is standing by its decision to terminate the Apple Developer Account of Appstun, a mobile app company created by one of Apple's own Worldwide Developer Conference 2021 student winners. According to an announcement published on Appstun's website, Apple moved to terminate the developer's account after multiple rejections of its app that Apple says violates its App Store guidelines. Apple's decision to shut down the developer's account was recently highlighted on X by Apple critic and 37signals co-owner and CTO David Heinemeier Hansson, where he celebrated how much better web developers had it, noting they could run their businesses without the involvement of big tech gatekeepers. "No fear on [sic] capricious rejections that might suddenly kill the business overnight," he remarked. Appstun co-founder Batuhan Karababa says that he and the other co-founder had been trying to work with Apple over the App Store rejections. (Karababa tells us that he's only the formal founder on paper.) "We responded transparently and collaborated with Apple to ensure our app doesn't violate any guidelines. However, as the process continued, we began to face rejection for the issue that we thought we had already resolved in previous submissions. Apple didn't find our solution good enough," according to the announcement on Appstun's website. The company went back and forth with App Review, receiving multiple rejections over an app for designing Apple Watch faces. In addition to a more standard watch face, Appstun also came up with a workaround that would allow it to offer more highly customizable watch faces. But these weren't actually watch faces in the traditional sense, but rather custom images and animations that run independently of the App Watch face system. Essentially, the app would take over the screen showing an image that was similar to a watch face, allowing Appstun to offer more customization. Of course, running a custom animation in this way could drain the Apple Watch battery faster. Apple was also concerned that customers wouldn't understand that they weren't running a normal watch face, and that Appstun deceived them by suggesting that's what it was offering. Though Appstun added notifications to its app that these were not real watch faces, in an attempt to placate App Review, Apple instead decided to terminate the company's developer account after repeated back-and-forth. The company pleaded on its website for any help in getting its developer account restored. According to Apple, there's more to this story, and it thinks it made the correct decision. The iPhone maker said Appstun's app repeatedly tried to mislead users into thinking that it offered features and functionality that it didn't support and also marketed the app with deceptive ads, leading to negative app ratings and reviews. [...] Apple pointed to its guideline 5.6 -- a developer code of conduct -- that warns developers that "repeated manipulative or misleading behavior or other fraudulent conduct will lead to your removal from the Apple Developer Program."

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