Beware the great green deception: 'perceptionware' is being used to hoodwink us | George Monbiot
Grand schemes, many backed by government, masquerade as taking action on the environment. They should be disowned
Let's talk about perceptionware. Perceptionware is technology whose main purpose is to create an impression of action. Whether it will ever work at scale is less important, in some cases entirely beside the point. If it reassures the public and persuades government not to regulate damaging industries, that's mission accomplished.
Managing perceptions is an expensive business. Real money, especially public money, is spent on fake solutions. Take carbon capture and storage: catching and burying carbon dioxide emissions from power stations, oil and gas fields, and steel and cement plants. For 20 years, it has spectacularly failed to reduce greenhouse gas emissions. In fact, its only clear successes involve enhanced oil recovery: carbon dioxide is used to drive oil out of geological formations that are otherwise difficult to exploit. With astonishing chutzpah, some oil companies have claimed the small amount of carbon that remains trapped in the rocks as a climate benefit. Though it is greatly outweighed by the extra oil extracted, they have, as a result, received billions in government subsidies.
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