Article 6Y0NT The secret to Nintendo's success

The secret to Nintendo's success

by
Adrian Ma
from NPR: Planet Money on (#6Y0NT)
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Nintendo has been a titan in the video game industry for decades, but that wasn't always the case. At its very core, Nintendo sees itself as a toy company which is evident in its products from the Nintendo Entertainment System (NES) to the Nintendo Switch 2.

Today on the show, we explore Nintendo's history and examine how a small playing card company in Japan became a multimedia giant.

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For sponsor-free episodes of The Indicator from Planet Money, subscribe to Planet Money+ via Apple Podcasts or at plus.npr.org.

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