Article 6YJ4R WPP names senior Microsoft boss Cindy Rose as new CEO

WPP names senior Microsoft boss Cindy Rose as new CEO

by
Mark Sweney
from World news | The Guardian on (#6YJ4R)

Tech sector boss chosen to help develop AI and digital offerings and rebuild battered share price

WPP has appointed top Microsoft boss Cindy Rose as its new chief executive as the marketing services giant aims to implement a sweeping restructure to turn around the ailing London-listed company.

Rose, who is Microsoft's chief operating officer for global enterprise and a former head of its European and UK businesses, will take over from Mark Read on 1 September.

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