Article 72GX3 Apple reportedly cuts production of Vision Pro headset after poor sales

Apple reportedly cuts production of Vision Pro headset after poor sales

by
Matthew Weaver
from Technology | The Guardian on (#72GX3)

Company had hoped the virtual reality device would herald a new era in spatial computing'

Poor sales have reportedly forced Apple to cut production of the Vision Pro headset that it had hoped would herald a new era in spatial computing".

The tech company also reduced marketing for Vision Pro by more than 95% last year, according to the market intelligence group Sensor Tower in figures first reported by the Financial Times.

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