Pebble boss: ‘one day, people will not be able to live without their smartwatch’

Eric Migicovsky says Pebble is the Swatch of iPhone wearables and predicts, as with smartphones in 2007, the key experiences are yet to come

"When I look five years ahead, I see computers getting smaller and smaller, and I see them really worn on our bodies. We're going to be wearing more computers on us: I think that's inevitable."

You would probably say the same if you were Eric Migicovsky, who runs smartwatch maker Pebble, whose business model involves selling people computers to wear on their bodies.