Mobile YouTube sessions "average 40 minutes"
by Rob Beschizza from on (#EMB8)
Kiss goodbye to tv/records/the web/religion/carbs, part 2395823958: "In fact, Kordestani says that YouTube now reaches more 18 to 49-year-olds than any single US cable network. Those numbers sound insane, but keep in mind that they probably include people listening to music on YouTube, as well as views on tablets" [Wired]