Article M4G3 Toys-to-life: what’s coming next

Toys-to-life: what’s coming next

by
Chris Dring
from Technology | The Guardian on (#M4G3)

New games range from Star Wars to Homer Simpson in Mordor

Dizzying number of toys-to-life products are coming out in the next six weeks, featuring the biggest entertainment names.

Toys-to-life is the world's most lucrative video game genre, having made an estimated 2.6bn since it began in 2011 with Skylanders: Spyro's Adventure. This month marks a manic time for the sector. Disney Infinity 3.0 has just launched, while Skylanders Superchargers and Lego Dimensions arrive over the next two weeks. More than 100 toys based on these games (plus Nintendo's Amiibo range) will be released over the next 12 weeks. Here's what to expect.

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