Twitter, Skype, Amazon: why does the internet keep breaking?

Big internet names have been cutting out and dropping off in the last week. Why are they playing with us in this way?

First it was Twitter, the desktop client of which went down for over an hour last week, (that's almost a year in Twitter time). Then it was Amazon Web Services, which glitched and took with it the likes of Netflix, Medium and Buffer over the weekend. Today, Skype has lost connection, scuppering those wishing to talk to long-distance other halves or interviewing for that job on a different continent.

What is happening? Why is the internet breaking? And isn't this all a bit Paper magazine November 2014?