One in five UK households dump a loaf of bread in the bin, survey reveals
by Rebecca Smithers from on (#N5V2)
Campaign to cut Britain's food waste finds 24m slices of bread are thrown out by households every day
Nearly one in five UK households admit to binning an entire loaf of bread before even opening or slicing it, according to new research supporting a campaign to encourage consumers to take steps to reduce the national mountain of food waste.
Just under half of adults (49%) say they eat bread every day, with 38% buying two loaves a week. But the survey commissioned by Love Food Hate Waste also found that 18% admitted to throwing away a forgotten loaf before opening it, while a quarter of us admit to discarding bread before reaching the end of the loaf.
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