Twitter campaign takes aim at fake restaurant reviews on TripAdvisor
by Tracy McVeigh from Technology | The Guardian on (#RFS0)
Restaurateurs and food critics back #noreceiptnoreview campaign to deter fraudulent posts
A growing number of frustrated restaurateurs, food writers and diners, backed by Observer restaurant critic Jay Rayner, are calling for TripAdvisor to put an end to fraudulent reviews.
A campaign, started on Twitter last week under #noreceiptnoreview is asking the website, which hosts over 250 million reviews of restaurants and hotels, to insist that users can only post a review if they provide a scanned receipt.
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