Article TG7W Welcome to NetPark: the world's first invisible art gallery

Welcome to NetPark: the world's first invisible art gallery

by
Celine Bijleveld
from Technology | The Guardian on (#TG7W)
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Talk to trees in an augmented reality treasure hunt or help the king and queen of Scentopia defeat the evil Weedo in a hands-on digital art park in Southend. Don't forget your smartphone

Step into NetPark, the invisible art gallery, where there is absolutely nothing to see - unless you want to. Tucked away in Southend-on-Sea, the "world's first digital art park" is quietly opening its nonexistent doors. On hearing this claim of a global first, people may be incredulous. But the gallery's creators are sure: this is the one and only time a Wi-Fi network has been built specifically to house a curated art collection - and further, a collection created specifically for that space.
NetPark is the latest project by arts initiative Metal, which consists of GPS-located art to experience via a free "industrial-strength" wireless signal. Signs at all the main gates of Chalkwell Park direct visitors to the website, from where they can download apps on to their smartphones or tablets. Each one reveals a different digital artwork.

This combination of public space and public digital space creates a third plane in which art can be metaphorically hung. "The intervention is invisible but all-pervasive," says Malcolm Garrett, one of the project's founders. "You can build up an infinite amount of layers in any place without changing it." Which is lucky because NetPark's owners are nothing if not ambitious. Colette Bailey, Metal's artistic director, sees the space like any gallery: "We will commission new work, we can show temporary work, we can have event-based digital work." And as in any other gallery, public tours are available, with tablet computers available to borrow free of charge.

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