by martyb on (#4T8F1)
canopic jug writes:A few months ago, back in August, the Web passed a milestone in that less than half of Google searches result in even a single click onwards. In other words, the majority of searchers never left Google after seeing the results. That could be a warning that Google is transitioning from a search engine to more of a walled-garden. Or it could mean that the results aren't good any more and people move on to other engines after only a quick glance. If the former, where searches are no longer resulting in click through, then what should be the proper response from the Web at large?From: Less than Half of Google Searches Now Result in a Click: