Apple Acquires Beats Music for 3 Billion

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in apple on (#3N3)
story imageAfter several rumors this month, Apple and Beats Music officially confirm a buyout of the streaming music service for 3 billion.
Despite rumors that Apple was only interested in Beats Music in an effort to boost a decline in iTunes numbers, the deal includes both the hardware and the streaming software sectors of Dr. Dre's business. And it's Apple's largest purchase ever.
For a monthly subscription of $9.99, users of the service can stream music from a library of over 20 million songs.

Billions and Billions (Score: 3, Insightful)

by Anonymous Coward on 2014-05-29 12:51 (#1YJ)

Why is everything in modern tech measured in the billions all of a sudden?

It seems so ridiculous that all these ephemeral digital services can be worth more than centuries' old media empires.

Gotta be Bubble 2.0, right? How many overpriced headphone buyers and FM radio exiles can there be?
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