AMD will start selling a range of SSD products under the Radeon brand later this year. However, with the flash chips sources from Toshiba (19nm) and controller sourced from Indilinx (Barefoot 3) AMD isn't exactly bringing anything new to the table.
Mediocre is right but it's certainly not a new practice. Clevo make a ton of laptop cases which they sell to smaller 'custom' laptop companies. They're largely the same save for branding and specs (though when you're using the same boards how much changes?). It's amazing, really. Alienware Area 51-M is the same as the Sager 5660. Sager rebrands clevo, Dell rebrands Sager.