Image: The Verge Meta could bring ads to Threads as soon as next year, according to a report from The Information. As part of its plan, Threads will reportedly allow a small number of advertisers to make and publish ads in January.That tracks with what my colleague Alex Heath reported about the rollout of ads in July. Instagram head Adam Mosseri has also confirmed that Meta is definitely" planning to bring ads to Threads. I get why people have concerns, but at the end of the day we're a business and Threads needs to make enough money to pay for the people and servers that it takes to run the service and provide it to people for free," Mosseri said at the time.In its most recent earnings report, Meta said it earned $39.8 billion in advertising revenue... Continue reading...

Image: The Verge Meta is promising long-overdue improvements" to its X competitor, Threads, including more precise search features and expanded trending topics.First, users will be able to search for posts within a specific date range or from a single account - similar to what X's search allows. Threads is also testing a new trending page in the US that includes additional topics to follow as well as AI-generated summaries of what other users are talking about.Instagram head Adam Mosseri, who led the launch of Threads, wrote in a post that the tests begin today.This week has been full of updates on Threads, which is facing increased competition from Bluesky, the decentralized text-based platform that people have been flocking to in recent weeks.... Continue reading...

Image: The Verge Threads is rolling out a new feature that lets you share someone's photos and videos without including the original post. You'll be able to add your own text alongside the reshared media, which will include a credit to the creator, according to Instagram head Adam Mosseri.This is a quick, easy way to add your creative takes to trending images and clips without quote posting," Mosseri says. The original poster's username will appear in the top left corner of the photo or video, with a repost counter in the lower left. Threads spokesperson Alec Booker tells The Verge that tapping on the username will show a list of posts using the media, with the original post appearing at the top.Besides making it a little cleaner to reshare media, the feature is likely designed to help cut down on complaints about users reposting content without credit. Creators will receive a notification when their posts are reused, and will also have the ability to turn resharing off from their account settings.To repost an image or video on Threads, you can long-press the media (or the repost button) and select use media. From there, you can add your own text and share the post. X has a similar option, though only for videos, which includes a credit beneath the video and a link to the original post.Update, December 18th: Added more information from Threads.

Image: The Verge Following last month's test, Threads will now let everyone schedule posts, Instagram head Adam Mosseri announced on Thursday. You can use the feature by creating a new post, selecting the three-dot menu in the top-left corner, and selecting Schedule."Once you get your post timed up, you can view, delete, or edit it from your drafts folder. Threads will let you schedule your posts up to 75 days in advance, but it won't allow you to schedule replies. Screenshot: The Verge Mosseri also said that Threads is adding a way to markup" a post you're resharing. Based on early versions of the feature shared by users, it looks like it will let you draw over, highlight, or add arrows to an existing post. This feature is rolling out to a few countries with more to come soon."There are some big changes in store for Threads, which will also trade fact-checking for Community Notes as part of Meta's broader moderation shift. The X competitor will start adding political content to recommendations as well.