LG announces bold new plan for financial salvation: Trying to actually make phones people want to buy

Expect some wow factor in our newer phones, says company chief

LG was at one point a major player in the handset market, pumping out phones like the Nexus 5 that sold like hotcakes. Since then, its fortunes have waned, with its mobile division reporting an operating loss of $135m (KRW 161.2bn) in the third quarter of 2019."