Article 4YHE0 Avast Packaged Detailed User Data to be Sold for Millions of Dollars

Avast Packaged Detailed User Data to be Sold for Millions of Dollars

by
martyb
from SoylentNews on (#4YHE0)

upstart writes in with an IRC submission for Cowardly_Anonymizer:

Avast packaged detailed user data to be sold for millions of dollars:

The popular antivirus program Avast has been selling users data to giant companies like Google, Home Depot, Microsoft and Pepsi, a joint investigation by Motherboard and PCMag found. Avast reportedly scraped data from its antivirus software and handed it off to its subsidiary Jumpshot, which repackaged the data and sold it, sometimes for millions of dollars. While Avast required users to opt-in to this data sharing, the investigation found that many were unaware that Jumpshot was selling their data.

The investigation incriminates a lot of big name companies. We don't know for certain which are past, present or potential clients, but the list includes Expedia, Intuit, Keurig, Condi(C) Nast, Sephora, Loreal and more. Microsoft said it doesn't have a current relationship with the company. Yelp said Jumpshot was "engaged on a one-time basis," and Google did not respond to Microsoft[*] and PGMag's request for comment.

The data sold includes everything from Google searches, Google Maps location searches, activity on companies' LinkedIn pages, YouTube video visits and data on people visiting porn websites. The data is supposedly anonymized and does not include personal information, like names or contact info, but experts fear that it could be possible to de-anonymize certain users.

[* From context, I can only presume they mean Motherboard here -- Ed. (FP)]

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