Article 55PTE Amazon supermarket will roll out fancy new smart cart when it opens

Amazon supermarket will roll out fancy new smart cart when it opens

by
Kate Cox
from Ars Technica - All content on (#55PTE)
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Enlarge / Amazon has provided an educational video explaining how to use a grocery cart when it is also the register. (credit: Amazon)

Amazon is working to expand its grocery business-not Whole Foods, which already has more than 500 store locations, but its Amazon-branded line of register-free stores. While it's easy for a customer to carry a small bag of items around a convenience store like in the first Amazon Go, it's a lot harder to schlep around the volume of groceries one often buys at a regular supermarket. So Amazon is doing what Amazon does and is making the shopping cart itself an essential part of its high-tech retail experience.

The Amazon Dash cart will launch along with the company's Los Angeles supermarket later this year, the company said today. The smart cart requires a customer to log in to the cart using the Amazon app on their phone, then uses a system of cameras and sensors to take stock of what a shopper puts in the basket. It also has a touchscreen panel on the front handle, so consumers can purchase items that don't have barcodes, such as fresh produce. When a shopper is done with their grocery trip, they roll the cart out of the "dash lane," grab their now paid-for groceries, and saunter away.

Amazon's camera-heavy, cashier-free convenience stores first opened to the public in 2017. Earlier this year, the company followed suit with a slightly larger Amazon Go Grocery location in Seattle, which Ars' own Sam Machkovech tested to see exactly how accurate the panopticon supermarket setup is. (Spoiler: It's not completely foolproof, but it can identify if you try to steal a banana.)

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