Why You're Hounded by Pop-Ups about Cookies, and how they Could Go Away

upstart writes in with an IRC submission for Runaway1956:

Why you're hounded by pop-ups about cookies, and how they could go away:

If you've ever audibly groaned when a cookie pop-up takes over half your screen, we've got good news for you. A new law could help phase out the annoyances, which often deliver seemingly self-contradicting messages such as "We use cookies to make your experience better."

[...] The California attorney general is tasked with defining a browser setting that will let you automatically tell websites not to share or sell your data. By the time the new law comes into effect in 2023, major web browsers are expected to offer the setting as a privacy feature. At that point, companies will get to remove a button that says "Do not sell my personal information" from their websites if they honor the browser setting without splashing pop-ups across your screen asking you to opt back in to the sale of your data.

[...] The more recently approved law aims for something rare: privacy protection without constant interruption. It may sound small, but pop-ups are already indignities that slow down your workflow or, more likely, chip away at the joy of wasting time online. Pop-ups that simply annoy when they're meant to protect consumers add insult to injury.

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