Elon Musk scrambles to reassure advertisers amid ‘blue check’ verification chaos
by Johana Bhuiyan and agencies from Technology | The Guardian on (#65N65)
As the brand-new CEO experiments with changes at the company, major brands pause spending on the platform
Elon Musk sought to reassure advertisers on Twitter on Wednesday that his chaotic takeover of the social media platform won't harm their brands.
But his effort came after a day of changes to the platform's account verification systems, and an acknowledgement from Musk that some dumb things" might happen as he transforms the company.
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