No more cordon blur: France tries again to ban meaty language on vegetarian products

Terms such as steak', grill' and spare ribs' to be removed from plant-based foods if agriculture ministry's decree is accepted by EU

France's long-running battle over vegan food names has escalated as the government published a decree banning meaty terms such as steak", grill" or spare ribs" being used to describe plant-based products.

Marc Fesneau, the French agriculture minister, said the new government decree on products such as vegan ham" or plant-based steak" was about helping shoppers and an issue of transparency and honesty responding to the legitimate expectations of consumers and producers".